FTAHK reconsidering value proposition, plans to build mainland China ties
In August, the FinTech Association of Hong Kong (FTAHK) appointed Lareina Wang as its new chairperson. Wang, who is also the head of SME banking (note: at the time of article it was head of digital and innovation) at DBS Bank Hong Kong, aims to push for regional partnerships and continue the association’s mission to advocate, collaborate, and educate the fintech community.
Commercial focus
FTAHK, launched in 2017, has around 300 corporate members and held over 60 events last year. Despite being the city’s largest and most impactful fintech group, Wang identified key issues in providing value to members and attracting new ones.
Wang, who succeeded Neil Tan, emphasized the association’s self-funded nature and the need for a sharper customer value proposition. She highlighted the importance of collaboration beyond business agreements, envisioning the association as a supportive network. To grow membership, Wang suggests targeting ‘fintech-curious’ individuals and students, alongside existing corporate members.
China connection
Improved communication with mainland China is also a focus, with ongoing talks in major Chinese cities and recent trips to Huawei’s R&D institute in Dongguan.
Wang sees mainland China as a leader in certain fintech areas and stresses the importance of understanding its market. She cited the blockchain-based data verification platform launched by Shenzhen and Hong Kong as a key development.
“Our opportunity to serve our members is to become the voice of fintech for the entire GBA,” she underlined.
Looking ahead, the Hong Kong Fintech Week, from October 28 to November 1, is the next major event for the fintech community.